15-01 Installing Website Optimizer Tags

Enjoy the mellow styling of Vitruvian’s own “The Count of Conversion”, Garrett Todd, in this video tutorial that walks you through installing JavaScript snippets. Basically, you add a different snippet to your original, variation, and conversion pages, just after the opening <head> tag for each page. Google provides excellent directions and examples. Just follow them!

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Also, here is our current recommendation for a Google Website Optimizer plugin that works with WordPress: GWO4WP by Andreas Nurbo

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